Since 2009, I’ve written sales copy for B2B and B2C companies. In 2019, I focused primarily on helping financial advisors market their expertise with book publishing. I know direct response copywriting principles and use them to develop a lead-generation book for my clients.
If that lights a fire in you, excellent! We have something to discuss.
Not everyone is qualified to write a business book. And many aren’t ready for the commitment it takes to publish a book.
If you’re ready, then take the next step. It may just be the best decision you’ve made in a long time.
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Recent Articles
I write about building authority, copywriting, marketing, ghostwriting, brand archetypes, and more. It’s all about getting your message heard.
How Financial Advisors Can Work With The ‘Great Wealth Transfer’
The “great wealth transfer” is now in motion, as predicted by Boston College researchers in the 1990s. An astonishing $84 trillion in assets in…
Continue Reading How Financial Advisors Can Work With The ‘Great Wealth Transfer’
Standing Out: Building Trust as an Independent Financial Advisor
Years ago, I was friends with a smart guy. I was single but he was involved with someone else. However, after listening to my…
Continue Reading Standing Out: Building Trust as an Independent Financial Advisor
Why You Need to Network More
Small businesses have to be scrappy—like the main character in The Little Engine That Could. You probably don’t have a large marketing team or…